CEOs and Business Owners
Here’s How You Can Build Your Invincible Company Using a 3 Step Framework that creates your Winning Strategy, Optimal Customer Journey, and Profit Engine
Building Your Invincible Company is a structured process that uses proven best-in-class systems and frameworks. The key steps are:
- Business Operating System - This first step provides all the foundational principles, practices, and processes that will drive business success and build your Invincible Company.
- POWER Strategy - enables you to formulate and execute your winning business strategy and engage your employees.
- Powerglass Pipeline - optimizes your entire Customer Journey from Unknown to Raving Fan. You accelerate sales and create loyalty.
- Value Catalysts - Using your company's Business Model Canvas and Value Proposition Canvas we examine your Invent Pattern Options: Frontstage Disruptions, Backstage Disruptions, and Profit Formula Disruptions. Also, we examine your Business Model Shifts: Value Proposition Shifts, Frontstage Driven Shifts, Backstage Driven Shifts, and Profit Formula Driven Shifts.
Together we partner to customize these Building Invincible Companies systems to construct your business growth plan and execute your plan successfully. You will have Delighted Customers, Engaged Employees, Industry and Community Impact, and Optimize Your Company Valuation.
Build Your Invincible Company
The POWER Strategy System was created specifically to help the 9 out of 10 organizations who fail to execute their strategy and struggle. Creating a winning strategy requires the use of a structured system that guides you and your team through the process of realizing your Vision and Business Goals.
The Unique Playbook For Your Strategy Journey
Purpose
Create a winning strategy with an easy to follow process built with proven tools and techniques used by 1000's of companies
Outcome
Winning
Once you have formulated your Strategy, you enter your Strategic Focus Areas and Initiatives into the execution platform for Execution by your team.
Execution
Many companies struggle and fail with executing their strategy. Objectives, Projects, Accountabilities, Measures, and KPIs are critical to success.
Results
With your Strategy Execution system dashboards and reports in place your entire company has visibility to your progress and successful outcomes.
Create Loyal Life Long Customers by Optimizing Their Entire Journey from Unknown to Raving Fans
To turn cold prospects into loyal fans by creating an integrated journey that starts with understanding your ideal customer, creating messaging that engages, and nurtures the sale. Now you take your customer through the Enter, Expand and Exclusive stages that help create loyalty and generate new customer referrals.
Benefits of the Powerglass Pipeline System
The Entire Journey
The 12 stages of the Powerglass Pipeline optimize the relationship building process throughout your Customer's Journey
Prospect Funnel
Many companies use a prospect funnel but do not see it as an evolving relationship and do not change message.
Customer Transition
The second a customer spends money with you (buy) the relationship changes with new emotions on each side.
Customer Pyramid
All the money is made in the Customer Pyramid - the Gold Zone ($) and the Red Zone (loyalty) drive messaging.
Expand to Exclusive
In the Gold Zone you are great at Onboarding, Expanding Sales and become Exclusive with 100% wallet share.
Loyal Fans
In the Red Zone you maximize LTV $ and nurture customer loyalty that results in new high-intent referrals.
Identify and Realize Value Using Business Model Disruptions and Business Transformation Shifts
Generating and accelerating your revenue has many process steps and multiple touchpoints in your company. There is a linked chain from demand generation, to sales, to onboarding, to product & service delivery, to revenue collection, to support, to additional purchases, and referrals. Often these steps and touchpoints are not well understood and sometimes completely missing resulting in fire drills and expensive manual Intervention.
Value Catalysts Key Focus Areas
Customer Driven
Identify your Ideal Customers and present your solutions to their jobs to be done. Then nurture their interest to purchase,
Resource Driven
With receipt of purchase, you need to validate the order and place the order in the fulfillment queue for delivery.
Finance Driven
Either physical or digital products or services need to be manufactured and packaged to be provided to the customer
Value Proposition
The customer order is fulfilled with the intent to delight them. Installation and/or onboarding may be required for revenue.
Business Model Shifts
Ensure customers are delighted and supported. Provide ongoing support to drive additional compounding sales.
Profit Formula
Fulfill many customers' jobs to be done to realize 100% wallet share. Nurture great customer reviews and referral leads.
What Our Clients Say About Our Team and Their Success Results
“We have been a client for several years. We could not be happier. They are knowledgeable, efficient, effective, and were a great guide for our leadership team. We saw tremendous growth in our business resulting in a successful acquisition by a larger company. I recommend their frameworks and systems wholeheartedly.”
Scott L.
CEO Fintech SaaS Company
“Steve was instrumental in our Strategy creation as a start-up in the rechargeable battery market. His insights and frameworks where key to raising over $40 million in private equity investment. We created partnerships with some of the largest technology companies in the world. He is a catalyst for growth in any leadership team”
William P.
CEO Semiconductor Company
“TargetOutcome is a unique consulting group that understands intricate technology details and can use them to connect the ”big picture stuff" into reality. Their broad knowledge and robust creativity will benefit and energize any organization that is lucky enough to work with this talented individual. "
Marty H.
CEO Power Services Company
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